Promotion and tactical marketing specialist Habari Direct have conceptualised a one of a kind loyalty package of tailor-made lifestyle rewards for Sanlam Reality members. Reality members can now enjoy limitless 2 for 1 deals across a variety of categories, including dining, holistic health, outdoor activities, pampering and beauty treatments, and family activities. ‘Research has shown

Lexi / Habari Direct / 6 July 2011 / 0 Comments

The new Consumer Protection Act (CPA) came into effect on April Fool’s Day, but if you’re a consumer-facing organisation, it’s no joking matter. Specifically, if you’re in the habit of running promotional campaigns and competitions, you will need to take a long, hard look at your standard practices. Promotional Competitions, which used to fall under

Tamarin / Uncategorized / 20 April 2011 / 0 Comments

The time has arrived! Facebook Places was launched globally on the 18th March and should have rolled out successfully in South Africa over the past weekend.  Facebook Places provides a presence for your business’s physical store locations by encouraging your customers to share that they have visited your business by “checking in” to your Place.

Tamarin / Uncategorized / 23 March 2011 / 0 Comments